Here Are 5 HS Music Groups That Won The Nationwide Challenge, Fronted By Erica Campbell's Daughter

Right here Are 5 HS Music Teams That Received The Nationwide Problem, Fronted By Erica Campbell’s Daughter

Nationwide Insurance coverage not too long ago introduced an commercial marketing campaign with the assistance of Erica Campbell’s daughter, Zaya

When Zaya was 5, she added a gospel-like spin to the corporate’s signature jingle, “Nationwide is in your aspect.” Whereas the TikTok video is a couple of years previous, it has been making waves on social media. TikTok customers flocked to her rendition after she put her spin on the already well-known phrase. After the corporate noticed her video, Zaya’s lyrics appeared in Nationwide’s Instagram and TikTok bios. 

@nationwide Calling all highschool academics, college music teams, and bands: Zaya Campbell, the voice behind the viral Nationwide Jingle, is passing the mic! Share your model of the Nationwide jingle utilizing #NationwideChallengeContest and tag @Nationwide for an opportunity to win $5,000 to your college’s music program! 🎤💙 Official guidelines on the hyperlink in our bio. #Nationwide #bandtok #choirtok #banddirector #zayacampbell #nationwidejingle ♬ Opening, mild, gentle, sprinting feeling – zomap

Collectively, the insurance coverage firm and Zaya launched a problem for Excessive Faculty college students to create a jingle primarily based on the viral tune. A number of colleges entered the Nationwide Problem Contests on TikTok with their interpretations of the corporate’s viral jingle. 

Based mostly on TikTok likes, Nationwide introduced the 5 successful colleges:

Blytheville Excessive Faculty in Blytheville, Ark.

Chattanooga Excessive Faculty Heart for Inventive Arts in Chattanooga, Tenn.

Clarksdale Excessive Faculty in Clarksdale, Miss.

Mountain Pointe Excessive Faculty is in Phoenix, Ariz.

Pine Forge Academy in Pine Forge, Pa.

The faculties had been notified of their win by way of video name by Nationwide, and Nationwide provided a $5,000 contribution to every of the successful colleges. Based on Kristi Daraben, Nationwide’s Affiliate Vice President of Social Media, it’s via this contest that Nationwide helps musical college students and packages.

“We had been so impressed by the entire Nationwide jingle renditions on TikTok,” Daraben mentioned. “At Nationwide, we all know music issues. By contributing to music schooling, we may help college students proceed to develop their musical skills.”  

The contributions will buy choir robes, devices, sheet music and discipline journeys.

A current assertion from Nationwide’s Chief Advertising and marketing Officer, Ramon Jones, expressed the corporate’s pleasure about partnering with Zaya. Moreover, he talked in regards to the firm’s ties to schooling — their newest competitors goals to help the monetary wants of scholars.

“Nationwide, like 1000’s of others, was blown away by Zaya’s tackle our iconic jingle,” Jones mentioned. “By means of packages like Promenade Promise, the Golden Owl Award, and plenty of others, Nationwide has helped academics present a rare schooling for college students of all ages and, in flip, created consciousness about insurance coverage, monetary companies, and planning for retirement as soon as their time within the classroom is over. The Nationwide Jingle Problem is the newest such program.”

Congratulations to every of the successful colleges on their lovely and distinctive renditions! 





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